3 Reasons Why You Should Choose Wool

The natural structure of wool fibres prevents dirt from penetrating the fabric. Instead dust sits on top of the fabrics surface, which means it’s super easy to clean - just give it a once over with a vacuum cleaner on a low suction from time-to-time. Now that’s what we call low-maintenance! This makes wool a perfect for making curtains or blinds - you can rest assured they’ll stand the test of time.

Wool is also environmentally circular - when left to biodegrade, wool quickly releases key nutrients back into the earth. In view of all this (and more) 2010 Prince Charles launched The Campaign For Wool to promote the environmental benefits of this eco-warrior. Since its launch there’s been a large upswing in demand for wool for use in consumer products, making sheep farming more attractive to farmers. And, slowly but surely, wool is replacing its lower performing synthetics competitors as the fabric of choice for our homes again.

On the flip side, wool will keep a cool room cool. But how can one fabric do both? The secret lies in the tiny pockets of air within each wool fiber that can provide both insulation and breathability. By choosing a Stitched wool based fabric, you get a higher performance fabric, that’s good for the environment and looks great - it’s a no brainer!

For more fabric advice, talk to our team through Web Chat - our customer experience team are more than happy to help and love chatting about fabrics!